Last modified: April 14, 2025
Introduction
This Privacy Policy (“Privacy Policy”) is entered into between MobiChord, Inc. d/b/a brightfin on behalf of itself and its affiliates, including but not limited to Mobile Solutions Services Holdings, LLC (“brightfin” or “We”) and anyone who accesses www.brightfin.com (“You”) and/or customers that use our services (“Website:”) our “(“Customer” or “You”)”) or uses our services (the “Services(s)”), and supplements the Terms of Use (located at www.brightfin.com/termsofuse), and if applicable the Master Ordering Agreement in effect between brightfin and Customer under which brightfin is providing the Services to Customer (collectively referred to as the “Agreement”).
We respect Your privacy and are committed to protecting it through our compliance with this Privacy Policy. This Privacy Policy describes the types of data We may collect from You when You visit the Website and/or use the Services and our practices for collecting, using, maintaining, protecting, and disclosing that data. Please read this Privacy Policy carefully to understand our policies and practices regarding Your data and how We will treat it. If You do not agree with our policies and practices, Your choice is not to use our Website and/or the Services. By accessing or using this Website and/or the Services, You agree to this Privacy Policy. This Privacy Policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of this Website and/or the Services after We make changes is deemed to be acceptance of those changes, so please check the Privacy Policy periodically for updates.
Data We Collect About You and How We Collect It
This Privacy Policy applies to data We collect:
Personal Data
This Privacy Policy covers how We treat Personal Data that We gather when You access or use our Website or Services. For purposes of this section, “Personal Data” means any information that identifies or relates to a particular individual and also includes information referred to as “personally identifiable information” or “personal data” under applicable data privacy laws, rules or regulations. This Privacy Policy does not cover the practices of companies We don’t own or control or people We don’t manage.Categories of Personal Data We Collect
This chart details the categories of Personal Data that We may collect and may have collected over the past 12 months:
Category of Personal Data | Examples of Personal Data We Collect | Categories of Third Parties with Whom We Share this Personal Data |
Profile or Contact Data | – First and last name
|
– Services Providers
– Analytics Partners – Parties You Authorize, Access or Authenticate |
Device/IP Data | – IP address
– IP-address based location information – Device ID – Type of device/operating system/browser used to access the Website or the Services – Other applications that utilize the microphone partner |
– Analytics Partners
– Parties You Authorize, Access, or Authenticate
|
Web Analytics | – Web page interactions
– Referring webpage/source through which You accessed the Services
|
– Analytics Partners
– Parties You Authorize, Access, or Authenticate |
Social Network Data | – Social media profiles | – Services Providers
– Parties You Authorize, Access, or Authenticate
|
Professional or Employment-Related Data | – Job title and role
– Employer – Personal website |
– Services Providers
– Parties You Authorize, Access or Authenticate
|
Other Identifying Information that You Voluntarily Choose to Provide | – Identifying Information in emails, letters, texts, or other communication You send us
– Calendar data, including but not limited to meeting invitations, body text, and sender and recipients – Meeting data, including but not limited to attendees, audio, and transcriptions – Any other identifying information You authorize brightfin to access or elect to share with brightfin – Any derivatives of such data |
– Services Providers
– Analytics Partners – Parties You Authorize, Access, or Authenticate |
Google API Data
Notwithstanding the foregoing, to the extent We collect Personal Data about You through use of a Google API, our use and transfer of such Personal Data to any other third-party will be in compliance with the Google API Servicess User Data Policy, including the Limited Use Requirements.
Information We Collect Through Automatic Data Collection Technologies
As You navigate through and interact with our Website, We may use automatic data collection technologies to collect certain information about Your equipment, browsing actions, and patterns, including:
The information We collect automatically only includes statistical data and does not include Personal Data, but We may maintain it or associate it with Personal Data We collect in other ways or receive from third parties. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:
The technologies We use for this automatic data collection may include:
Cookie Name | Primary Purpose | Type / Duration |
visitor_id309431-hash /
|
VisitorTrack is a cookie used by a third party provider that helps us monitor site traffic and use. This process includes the collection of IP addresses and search-related data in order to evaluate visits to, and monitor use of, the site.
|
Up to 24 months
|
FB_cookie fr
|
These cookies are used to deliver advertisement more relevant to You and Your interests. They are also used to limit the number of times You see an advertisement as well as help measure the effectiveness of the advertising campaign.
|
Up to 30 days
|
PHPSESSID
|
PHPSESSID cookies contain a reference to a session stored on the web server. No information is stored in the user’s browser and this cookie can only be used by the current web site.
|
Session
|
_ga
|
Used to distinguish users and collect Google Analytics data
|
Up to 24 months
|
_gid
|
Used to distinguish users and journeys.
|
Up to 1 day |
rcc_accepted
|
This cookie remembers Your choice to click ‘Accept’ on our cookie policy banner which appears the top of the page. It has the purpose of preventing the cookies confirmation button from appearing in new sections of the same user.
|
Until user clears browser’s cache
|
test_cookie
|
DoubleClick uses cookies to serve adverts on third party websites. The DoubleClick cookie serves relevant ads to potential customers and gathers information about how or if You are interacting with these ads. This cookie tests for cookie setting permissions for Google Analytics and is used to check if the user’s browser supports cookies.
|
Up to 1 day
|
BizoID
|
LinkedIn Ad analytics. Comes from: LinkedIn insights and ads tags. The BizoID cookie stores a unique LinkedIn user ID. Note: The LinkedIn user ID does not contain personally identifiable information. This cookie is used to determine if there is Bizographic data attached to this visitor.
|
Up to 6 months
|
UserMatchHistory
|
Used for LinkedIn Ad analytics.
|
Up to 6 months
|
Lang | Remembers the user’s selected language version of a website. | Session |
bscookie bcookie lidc
|
Secure browser ID cookies. Used by LinkedIn for tracking the use of embedded services, including the Linkedin follow, sharering content, and apply within Linkedin features. These cookies include access to social networks in order to connect with and to share certain contents from the portal so that the user does not have to register whenever a connection is made. The information is only stored in the social networks. This is used for Sign-in with Linkedin. | Up to 2 years or until user clears browser’s cache
|
How We Use Your Personal Data
We use Personal Data that We collect about You or that You provide to us, including any Personal Data:
Disclosure of Your Information
We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.
We may disclose Personal Data that We collect or You provide as described in this Privacy Policy:
We may also disclose Your Personal Data:
Choices About How We Use and Disclose Your Information
We strive to provide You with choices regarding the Personal Data You provide to us. We have created mechanisms to provide You with the following control over Your information:
Children Under the Age of 16
Our Website is not intended for children under 16 years of age. No one under age 16 may provide any Personal Data to or on the Website. We do not knowingly collect Personal Data from children under 16. If You are under 16, do not use or provide any information on this Website or through any of its features, register on the Website, make any purchases through the Website, use any of the interactive or public comment features of this Website, or provide any information about Yourself to us, including Your name, address, telephone number, email address, or any screen name or user name You may use. If We learn We have collected or received Personal Data from a child under 16 without verification of parental consent, We will delete that information. If You believe We might have any information from or about a child under 16, please contact us at privacy@brightfin.com.
How to Contact Us
Please direct any questions or comments about this Privacy Policy or privacy practices to privacy@brightfin.com You may also write to us via postal mail at:brightfin
ATTN: Legal Department
8310 South Valley Highway, Suite 470
Englewood, Colorado 80112
United States of America
Enforcement; Recourse: We urge You to contact us to find a solution for any concern You may have about our data practices; however, applicable law may permit You to lodge a complaint with Your competent data protection authority (i.e., the authority of Your place of habitual residence, place of work, or place of alleged infringement).
State Resident Rights
State consumer privacy laws may provide their residents with additional rights regarding our use of their Personal Data.
If You are a resident of Colorado, Connecticut, Virginia, and Utah, You have the right to:
Colorado, Connecticut, and Virginia also provide their state residents with rights to:
To exercise any of these rights please contact us at privacy@brightfin.com with the subject line “[Your State] Privacy Rights Request” and providing us with Your name and the email address associated with Your account.
California Resident Rights
This “California Resident Rights” section applies only to individuals residing in California. California residents have certain rights with respect to their Personal Data, including:
To exercise any of these rights please mail us at our postal address provided above, or contact us at privacy@brightfin.com with the subject line “California Privacy Rights Request” and providing us with Your name and the email address associated with Your account. Please be as specific as possible in relation to the Personal Data You wish to access. Once We receive Your request, We will review it, determine whether We can verify Your identity, and process the request accordingly. If We need additional data to verify Your identity, We will let You know. We will respond to Your request within 60 days of receipt, or notify You if We require additional time. If You would prefer, You may designate an authorized agent to make a request on Your behalf.
Nevada Resident Rights
If You are a resident of Nevada, You have the right to opt-out of the sale of certain Personal Data to third parties. You can exercise this right by mailing us at our postal address provided above or contacting us at privacy@brightfin.com with the subject line “Nevada Do Not Sell Request” and providing us with Your name and the email address associated with Your account.
European Union, United Kingdom, and Swiss Data Subject Rights
If You are a resident of the European Union (“EU”), United Kingdom (“UK”), Lichtenstein, Norway or Iceland, You may have additional rights under the EU or UK General Data Protection Regulation (the “GDPR”) with respect to Your personal Data, as outlined below.
Personal Data: References to “Personal Data” in this Privacy Policy are equivalent to “Personal Data” governed by European data protection legislation.
Processor: brightfin is the “processor” of Your Personal Data covered by this Privacy Policy for purposes of European data protection legislation.
Controller: Customer is the “controller” of Your Personal Data covered by this Privacy Policy for purposes of European data protection legislation.
Legal bases for processing: We use Your Personal Data only as permitted by law. Our legal bases for processing the Personal Data described in this Privacy Policy are described in the table below.
Processing Purpose: Details regarding each processing purpose listed below are provided in the section above titled “How We Use Your Personal Data”.
Legal basis to operate the Services: Processing is necessary to perform the contract governing our provision of the Services or to take steps that You request prior to signing up for the Services. If We have not entered into a contract with You, We process Your Personal Data based on our legitimate interest in providing the Services You access and request:
These activities constitute our legitimate interests. We do not use Your Personal Data for these activities where our interests are overridden by the impact on You (unless We have Your consent or are otherwise required or permitted to by law).
To comply with law: Processing is necessary to comply with our legal obligations.
With Your consent: Processing is based on Your consent. Where We rely on Your consent You have the right to withdraw it any time in the manner indicated when You consent or in the Services.
Use for new purposes: We may use Your Personal Data for reasons not described in this Privacy Policy where permitted by law and the reason is compatible with the purpose for which We collected it. If We need to use Your Personal Data for an unrelated purpose, We will notify You and explain the applicable legal basis.
Sensitive Personal Data: We ask that You not provide us with any sensitive Personal Data (e.g., data related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the Services, or otherwise to us. If You provide us with any sensitive Personal Data to us when You use the Services, You must consent to our processing and use of such sensitive Personal Data in accordance with this Privacy Policy. If You do not consent to our processing and use of such sensitive Personal Data, You must not submit such sensitive Personal Data through our Services.
Automated Decision-Making and Profiling: We may use automated decision-making and/or profiling in regard to Your Personal Data for some services and products, for example You may be matched with other users of the service for a video conversation based on the data You provided about Yourself.
Retention: We retain Personal Data for as long as necessary to fulfill the purposes for which We collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements, to establish or defend legal claims, or for fraud prevention purposes. To determine the appropriate retention period for Personal Data, We consider the amount, nature, and sensitivity of the Personal Data, the potential risk of harm from unauthorized use or disclosure of Your Personal Data, the purposes for which We process Your Personal Data and whether We can achieve those purposes through other means, and the applicable legal requirements. When We no longer require the Personal Data We have collected about You, We will either delete or anonymize it or, if this is not possible (for example, because Your Personal Data has been stored in backup archives), then We will securely store Your Personal Data and isolate it from any further processing until deletion is possible. If We anonymize Your Personal Data (so that it can no longer be associated with You), We may use this data indefinitely without further notice to You.
Certain rights: You have certain rights regarding Your Personal Data. If You are located within or outside of the European Union, You may ask us to take the following actions in relation to Your Personal Data that We hold:
To exercise any of these rights please mail us at our postal address provided above, or contact us at privacy@brightfin.com with the subject line “EU Privacy Rights Request” and providing us with Your name and the email address associated with Your account. We may request specific data from You to help us confirm Your identity and process Your request. Applicable law may require or permit us to decline Your request. If We decline Your request, We will tell You why, subject to legal restrictions. If You would like to submit a complaint about our use of Your Personal Data or our response to Your requests regarding Your Personal Data, You may contact us or submit a complaint to the data protection regulator in Your jurisdiction. You can find Your data protection regulator here.
If there are any conflicts between this this section and any other provision of this Privacy Policy, the policy or portion that is more protective of Personal Data shall control to the extent of such conflict. If You have any questions about this section or whether any of the following applies to You, please contact us at privacy@brightfin.com.
Changes to this Privacy Policy
We reserve the right to modify this Privacy Policy at any time. If We make material changes to this Privacy Policy, We will notify You by updating the date of this Privacy Policy and posting it on the Website. We may, and if required by law will, also provide notification of changes in another way that We believe is reasonably likely to reach You, such as via e-mail (if You have an account where We have Your contact data) or another manner through the Services.
Any modifications to this Privacy Policy will be effective upon our posting the new terms and/or upon implementation of the new changes on the Services or Website (or as otherwise indicated at the time of posting). In all cases, Your continued use of the Services or Website after the posting of any modified Privacy Policy indicates Your acceptance of the terms of the modified Privacy Policy.